TransDM devises and manages the specialist technology behind List Factory data pools and data cooperatives.
TransDM is a home-grown software and services company supplying customer & prospect data transformation, data management, data pooling, prospect pooling and data cooperative solutions to the direct marketing industry and to end clients.
With a multi-disciplined team of experienced data specialists, TransDM meets the needs of a large and diverse client base in direct marketing, finance, government, sporting and leisure, retail, and customer relationship management.
List Factory is an Australian supplier of CAMEO geodemographics. Created and managed by Callcredit Information Group, CAMEO is the world’s leading suite of consumer classifications.
Callcredit Information Group brings together experts across the fields of credit referencing, marketing services, interactive solutions and consultative analytics to enable their client base of businesses and consumers to make informed decisions using Callcredit’s innovative products and services.
Through CAMEO profiling, you’ll learn all you need to know about your customer and market, helping you make the best of every marketing opportunity.
Veda Advantage is Australia’s largest consumer and commercial credit bureau. Veda also aggregates data from a wide range of sources including government agencies, business and consumer directories and private enterprise. Through its marketing services area, Veda provides a range of marketing consulting and data driven marketing solutions and capabilities.
List Factory and Veda Advantage have entered into a strategic data partnership where List Factory incorporates selected Veda Advantage data sets into its B2B and B2C data cooperatives. This adds greater depth, flexibility, targeting potential and verification to the data available to our co-op members.